In 2011 october I had an idea: making the first interactive Instagram competition in Hungary, with a social application. So with Next Wave we developed a Facebook application which automatically aggregated Instagram photos tagged with the hashtag "Instantart". This was also the name of the competition. The community could vote for the pics they liked the best and at the end of this competition we printed out the most popular 330 snapshots chosen by the community and made a grid-like InstantArt photo wall at out headquarters. We threw a little party and invited everyone taking part in this competition - over 200 people came.
At the opening event of our “Instantart Wall” visitors could upload their photos of the event tagging them “Instantartwall” on Instagram. All of these snapshots were projected realtime on site.
All in all our InstAntart project: we had 1700 images sent in to this competition, 1500 votes, 1000 active voters, a crowded opening event, and 330 printed photos, 10 kind of stickers. The photo-grid exhibition is still on display at our office. We had no corporate sponsors or partners.
